Lovestruck London

Lovestruck London

Lovestruck is very closely associated with London. The site was born in the capital city and to some extent the whole concept was designed around the city of London. The first name of Loverstruck was Lunch Date London, the founders only changed it when they realised that most people met up in the evenings, not for their lunch breaks as originally intended. Also perhaps because their ambitions soon extended beyond the confines of the capital. Indeed Lovestruck today serves cities across the UK and even major international centres abroad.

Still, the original London inspired idea endures within the daily experiences people have using Lovestruck. London is a metropolis overflowing with young professional singles. Visit the city during rush hour and you will be treated to a urban catwalk of young executive style; with smart cut suits and perfectly styled hair turning your head at every corner. However, for many of these youthful aspirants, the party ends with the tube ride home to some grimy suburb way out of town. Lovestruck realised that in London, the best place to base your internet dating search was around your workplace, not your home. For most of their customers, the square mile or West End was where they would find likeminded others, and also where they would like to meet and date.

Now Lovestruck London has taken the concept to its natural conclusion and started hosting a series of events in the capital where their customers can get together both with their matches and with anyone else who comes to the party. These Lovestruck London events are proving very  popular and are an effective marketing tool for the service. Not only can they use these glamorous parties to advertise their services online, but they also generate a great word-of-mouth effect with people talking about the parties with their colleagues and encouraging their friends to come along. Increasingly people in London join the Lovestruck service just so they can get more involved in their events and parties.